About Us


At Great Lakes Investment Advisors, our sole focus is YOU.

We’re committed to educating and empowering families to make better decisions with their hard-earned money. We do this by providing guidance to help you develop an overall retirement income strategy and offering a variety of insurance and investment products to help achieve the objectives of that strategy.

We have a strong team of professionals helping ensure you receive all the assistance you need not only in developing your retirement income strategy but in maintaining it throughout your retirement.

Meet Jason F. Cryderman

As the president and co-founder of Great Lakes Investment Advisors, Jason Cryderman is focused on helping clients work toward their retirement dreams through a well-thought-out strategy for retirement income.

Jason got his start in the consulting and financial services industry 15 years ago. His passion is working with retirees and those preparing for retirement to develop and monitor investment and income strategies tailored to meet their life goals. He has helped hundreds of families appropriately manage their investment exposure to taxes, fees and risk.

Jason is a licensed Investment Adviser Representative (IAR). He has passed the Series 65 securities exam and holds licenses in life and health insurance as well as variable annuities. He has a bachelor’s degree from Michigan State University. Jason is active with the United Way and sits on the board with the MSU Alumni Club of Midland County.

Jason and his wife, Amy, live in Sanford, Michigan, with their two daughters, Alexis and Joslyn, son Carson, and Doberman "Sweet Sassy Isabel". They enjoy spending time together as a family, including all kinds of sports, outdoor activities, snowmobiling and boating. Jason also enjoys hockey, golf, fishing and hunting.


Meet Carl A. Cryderman

As the vice president of Great Lakes Investment Advisors, Carl Cryderman is focused on helping clients develop a retirement income strategy that helps them work toward their life goals.

Carl has been in the estate and financial advising industry for over 15 years. He specializes in working with retirees and pre-retirees on asset preservation and asset management, with growth and wealth accumulation as the main goals. He has helped hundreds of clients manage their exposure to risk, fees and taxation.

Carl is a licensed Investment Adviser Representative (IAR). He has passed the Series 65 securities exam and holds licenses in life insurance and variable annuities. Carl attended Northern Michigan University and Lake Superior State University and is an active member of the American Veterans.

Carl and his wife, Carole, married in 2009, joining together their family of seven children, nine grandchildren, two great-grandchildren and three dogs. Carl and Carole enjoy traveling and spending time with family, including attending their children’s and grandchildren’s events. Carl also enjoys hockey, hunting, fishing and golf.


Tammy Cavendish

Director of Business & Family Relations

Tammy joined Great Lakes Investment Advisors in March 2014.

Family Information: Tammy and her husband, Paige, live in Saginaw, Michigan, with their two daughters, Kassidy and Kennedy. Outside of work, her family and friends are her life, and she treasures every minute spent with them!

Education & Achievements: Tammy graduated from Saginaw Valley State University in May 2007 with a bachelor's degree in business management. While attending Saginaw Valley State University, she was honored with admission into the Roberts Fellowship Program, a two-semester-long seminar on leadership and international study that culminated in a three-week trip to Asia.


Kelly Kusterer

Director of Marketing & Events Planning

Kelly joined Great Lakes Investment Advisors in November 2016.

Family Information: Kelly and her husband, Josh, have been married since 2010 and live in Bay City, Michigan, with their daughter, Hayden, and son, Jack. When Kelly is not working, she enjoys spending as much time with the family as possible, enjoying activities such as gardening and other yard work, reading and volunteering at her children's school.

Education & Achievements: Kelly graduated from Northwood University in May 1998 with a dual bachelor's degree in marketing and management. Prior to joining the Great Lakes team, she spent over 14 years in restaurant management and achieved several awards and certifications for guest service.


To schedule a time to discuss your financial future and the possible role of insurance or investments in your financial strategy, contact us at (989) 835-7203 today!